Wedding banquets are one of the two main occasions where shark’s fin soup is still consumed (the other is corporate entertainment). In 2013/14, Shark Savers' Wedding Crasher programme provided an incentive for more fin-free weddings.
Couples who removed shark fin soup from wedding banquet menus got to participate in a lucky draw, where local celebrities periodically picked a name. Lucky couples had their banquets ‘crashed’ delightfully by a team of famous performers. This programme was first launched in Hong Kong with pop superstars.
Watch these Malaysian Wedding Crasher videos by I’m Finished With Fins (IFWF) campaign supporters One FM:
Also watch their IFWF promo here in support of shark conservation (warning – graphic):